North Carolina Baptists Provide Graphic Design Training for SCBO Churches

This year, I’ve had the privilege of meeting Southern Baptist worship consultants across our beautiful country. I happened to notice that our sister convention in North Carolina (NC) was offering communications training for their churches. I attended with my two part-time staff that create graphics, and we all agreed it was phenomenal.
NC Baptists have agreed to offer SBCO churches the same graphic design and church communications training. All pastors and staff members who design graphics for your church are welcome to attend on Zoom for FREE on March 13, 2025, from 10 am to Noon.
Why should you attend? Many worship leaders and pastors haven’t had training in this area, but somebody’s gotta do it anyway. (I’ve joked for years that I’ve been bad at it long enough to be decent!)
Oftentimes your graphics are the first thing new visitors see when they decide whether to attend. Your first impressions matter for the gospel. It’s worth getting training and putting it into practice.
What about your existing church members? An eye-catching graphic with clear information on how to engage can be the difference between mediocre event attendance and a packed event you’ll never forget.
Join Kathryn Carson, Whitney Goulding, and Daniel Spivey from NC Baptists on Zoom, and you’ll get some fantastic training on graphic design principles and communication strategies that work to make gospel proclamation clearer in 2025.

Here’s what NC Baptists say about this event:
Church Communications: Graphic Design
In today’s world, great design equals trust. People naturally gravitate toward visuals that are clear, compelling, and beautiful—because design communicates credibility. But how can a church with a limited budget stand out in a sea of messages? The answer: impactful, high-quality design that speaks directly to your community, builds trust, and makes your message unforgettable. Even on a budget, your church can create a powerful first impression and engage more people with stunning, professional design.
This training is tailored specifically for church communications through the power of graphic design. Led by experts from the marketing and communications team at the N.C. Baptist State Convention, the training offers practical insights and strategies to elevate your church's design efforts and enhance its impact. You will also see a demo of the free online web tool, Canva, designed specifically for everyday users.

To register, click the link here or visit scbo.org/churchcommunication to register today. You’ll get an email with a link to join the Zoom call. We’ll see you then!

By Zac James, SCBO worship consultant